Compete New Construction Incentives: Resale Seller Guide
If you’re selling a resale home in Frisco, Prosper, or Celina in 2026, you’re not just competing with other resale listings — you’re competing with new construction builders offering $20,000 to $40,000 in incentives. Those incentives can make a $650,000 new build cheaper on a monthly basis than your $625,000 resale. To compete new construction …
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